Bollywood sure has realized the potential of the television media to reach the individual households and the hearts of people. This is the reason why stars from the silver screen are seen descending on the small screen these days. Any new film that is to be released and you find the cast on different programs on television. From giving performances, being judges for reality shows to participating in game shows , its all part of the promotion strategy of films these days. Reach out to a wider audience with the glamour of the Bollywood stars- that is the mantra for marketing. Aamir-Imraan the uncle-nephew pair were seen doing the rounds of television shows recently close to the release of their film.
Now it is time for the beautiful and sexy Katrina Kaif take on the torch. With her new film “Singh is Kinng” all set for release on the 8th of August, Katrina sure is seen in the news nowadays. First, it was her grand birthday bash with the whos who of Bollywood and Mumbai attending, then the showdown and the rumors of break up with Salman Khan and now she is seem on “Baa Bahu Aur Baby”, the popular television serial. She was seen being part of the birthday celebrations of Baby in the serial.
A lot of hype has been created about the film with Katrina and Akshay Kumar in the lead role. Dangerous stunts, rocking music and Akshay Kumar in an all new role of a “Singh” ….this sure would be one that would have the box-office gambling over - hit or flop - once again. Check out for more at http://bollywood-blog.moviezen.com/2008/07/akshay-kumars-l.html
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